Ooredoo Maldives Unveils Ramadan Campaign Inspired by “Karaa Felhun” – Celebrating Connection, Giving, and Togetherness

  • Maldives
  • Business
PUBLISHED 17 February 2026

Ooredoo Maldives has announced its Ramadan campaign for the year, inspired by the much-loved Karaa Felhun game on the Ooredoo SuperApp, bringing a playful yet meaningful story to life while introducing a range of digital experiences, connectivity enhancements, and community-focused initiatives for the holy month.


This year’s campaign follows five ordinary individuals facing an unusual challenge, symbolising the everyday heroes among us. At its heart, the campaign reflects the true spirit of Ramadan — kindness, reflection, faith, and togetherness. It also highlights the uniquely Maldivian tradition of ebbavanthakan — coming together to support one another — a value passed down through generations. 


The campaign celebrates the belief that the real superpower lies within each of us.


Ooredoo Karaa Felhun – SuperApp Game Returns


As part of the campaign, the popular Ooredoo Karaa Felhun game returns on the SuperApp with exciting new rewards and competition.




  • Players will join one of two teams — Raiy Lashkaru or Noo Lashkaru — battling to slice the Karaa and win prizes.




  • The grand winner will receive a Creator Bundle worth MVR 100,000, including:





    • DJI Mini 5 Pro Fly More Combo Plus drone




    • DJI NEO 2 Motion Fly More Combo drone




    • Osmo Action 6 Adventure Combo




    • DJI Pocket 3 Creator Combo




    • iPad Air with Apple Pencil




    • MacBook Air M5




    • iPhone 17 Pro (256GB)





  • Daily prizes including telco benefits, cash rewards, and other exciting giveaways will also be offered throughout Ramadan.




 


SuperNet Speed Enhancements:


Ooredoo has further enhanced its home broadband experience during Ramadan with significant speed upgrades:




  • Selected SuperNet packages will receive complimentary speed upgrades.




  • Upgraded speeds include:





    • SuperNet Unlimited 30M → 100 Mbps




    • SuperNet Unlimited 50M → 150 Mbps




    • SuperNet Unlimited 100M → 200 Mbps




    • SuperNet Unlimited 200M → 250 Mbps





 


These upgrades are designed to support seamless streaming, communication, gaming, and digital connectivity throughout the month.


Haarudhan Packs


To complement Ramadan’s late-night routines, Ooredoo is introducing Haarudhan exclusive packs:




  • Available only between 1:00 AM and 5:00 AM via the Ooredoo App.




  • Data Pack: 5GB regular data for MVR 35 (24-hour validity).




  • Voice Pack: Unlimited Ooredoo calls for MVR 10 (24-hour validity).




  • Packs are exclusively for prepaid customers, with a countdown timer in the app indicating the next activation window.




Value Share Plus – Enhanced Data Sharing


Ooredoo has introduced Value Share Plus, expanding its shared data portfolio:




  • Total 100GB data:





    • 40GB personal data




    • 60GB sharing data (30GB + 30GB for sharing)





  • Priced at MVR 300 with 10-day validity.




The pack offers flexible data sharing for families, friends, or multiple devices.


Borderless Pass – Connecting Families Abroad


Recognizing the importance of staying connected with loved ones overseas during Ramadan, Ooredoo has launched the Borderless Pass:




  • 30 IDD minutes to selected countries plus 2GB IMO data.




  • Price: MVR 45 with 3-day validity.




  • Available via the Ooredoo App for prepaid customers.




  • Applicable for calls to Bangladesh, India, Nepal, Philippines, and Sri Lanka.




Prayer Alert Service


To support spiritual observance, Ooredoo is offering a free Prayer Alert service, allowing customers to:




  • Subscribe to receive SMS notifications 15 minutes before each daily prayer time.




  • Stay connected to prayer schedules easily throughout Ramadan.




 


m-Faisaa Ramadan Initiatives


Ooredoo continues to promote the spirit of generosity through its digital wallet, m-Faisaa, with several Ramadan initiatives:


 


Zakat Payments




  • Customers can easily pay Fitr Zakat via m-Faisaa.




  • Available from 1st Ramadan until the 28th of Ramadan (6:00 AM).




  • A secure, simple, and convenient digital giving option.




 


Iftar Donations




  • Customers can donate Iftar packs to mosques in the Greater Malé area through m-Faisaa, supporting communal Iftar gatherings.




 


m-Faisaa Donation Hub




  • A dedicated donation hub enabling contributions to organisations such as:





    • Cancer Society of Maldives




    • Fiyavathi




    • International Aid Campaign





  • Additional NGOs will be added in the future




 


Through this Ramadan campaign, Ooredoo Maldives continues its commitment to enhancing digital lifestyles, fostering community connection, and enabling meaningful giving experiences. From innovative entertainment and connectivity solutions to initiatives that support generosity and faith, the company aims to enrich lives during this special time.